It`s fair to say that whisky consumption and appreciation has risen dramatically in the last decade in Japan. Rare breeds and sought after labels are hitting max prices at auction, and in a lot of cases, It`s the Japanese that are snapping them up.
Japan has its own premium whisky – Yamazaki. This multi award winning whisky is the number 1 choice in Japan, yet is gaining huge status around the world.
The Yamazaki 25 was named the best single malt in the world at last year`s World Whiskies Awards, which goes to show just how special this drop is.
So what do you do with a whisky held in such high esteem? If you`re smart, you get a top designer in to produce some serious packaging – something that can sit alongside the whisky as an equal and make the bottle become a heavyweight collector`s item.
Enter Bill Amberg!
The Yamazaki distillery has teamed up with luxury British leather designer Bill Amberg to create a special collection for whisky lovers in time for Christmas.
This collaboration is set to become very popular, so you will need to be quick. Lussorian sees these shifting very quickly! Watch the video below to see how the packaging was produced, it’s absolutely amazing.
The pricing for these whiskies is below. They will both be stocked at fine wine and spirits outlets from November including The Whisky Shop & Harrods.
Yamazaki 18 Year Old Whisky by Bill Amberg RRP £225
Yamazaki 25 Year Old Whisky by Bill Amberg RRP £1,400
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